Conference Series 2021-06-29T09:43:41+00:00 Open Journal Systems <p><a href="" target="_blank" rel="noopener"><strong><img style="float: left; width: 210px; margin-top: 8px; margin-right: 10px; border: 2px solid#4682b4;" src="" /></strong></a>ADI International Conference Series (AICS) is part of <strong><a href="" target="_blank" rel="noopener">Pandawan Incorporation</a></strong> is a free and open access scientific journal published by <strong><a href="" target="_blank" rel="noopener">ADI (Asosiasi Dosen Indonesia)</a></strong> Publisher and supported by <strong><a href="" target="_blank" rel="noopener">Alphabet Incubator</a></strong>, in order to facilitate scientific journals produced by Civitas Academika in the field of Business and Digital Economy, Cryptography, Creativepreneur, Financial Management and Economic and Business Education in facing the digital era in Indonesia. All submitted articles will undergo a Strict Double-Blind Peer-Reviewing process. Published articles will have a Digital Object Indentifier (DOI).</p> The Effect of Environmental Accounting on the Increase in Firm Value 2021-03-04T04:18:40+00:00 Bahtiar Effendi <p><em><span style="font-weight: 400;">This study aims to analyze the factors of environmental accounting which consist of material inputs, non-product output, compliance aspects, transportation aspects, other aspects, supplier assessment, and environmental complaints mechanisms to increase firm value. The sample in this study was 71 respondents from companies in Banten which were determined based on the purposive sampling method. Then the data were analyzed using multiple linear regression methods. The results showed that environmental accounting which is proxied by non-product output, other aspects, and environmental complaints mechanisms have a significant positive effect on increasing firm value. Furthermore, it was found that there was a significant negative effect between material input and supplier assessment on the increase in firm value. Also, it was found that the compliance aspect had a positive and insignificant effect on the increase in firm value and the transportation aspect had a negative and insignificant effect on the increase in firm value. Finally, the results of this study found that environmental accounting simultaneously has a significant effect on firm value.</span></em></p> 2021-03-21T00:00:00+00:00 Copyright (c) 0 Analysing The Influence of Company’s Dividend Policy and Financial Inclusion to Bank Risk and Performance 2021-03-04T02:53:03+00:00 Erick Wijanarko Antonius TP Siahaan <p><em><span style="font-weight: 400;">This study examines whether company’s dividend policy and financial inclusion influences bank’s risk and performance in banking sector listed in Bursa Efek Indonesia during the period of 2013–2018 (6 years). Based on the analysis and hypothesis testing, this study showed the following results: Dividend Policy and Financial Inclusion has a significant impact on bank’s risk and performance. Furthermore, changes in dividend payments over time positively affect subsequent changes in foreign shareholding Method: This research used companies in banking sector listed in the Indonesia Stock Exchange as sample. Data was extracted from companies’ financial statements for the years 2013 to 2018 and BankFocus application. Impact of dividend policy is analysed by eViews software version 10 and data analysis is done through multiple regression analysis to test the hypothesis.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Analysis of Activity Based Costing Method as The Basis Determination of Hospital Services Rates 2021-03-04T03:19:07+00:00 Christina Bornok Situmorang <p><em><span style="font-weight: 400;">The aim of this study is to get the accuracy of determining hospital rates.&nbsp; This study,which object is Hospital X at the city of Batam, Indonesia uses a comparative descriptive analysis method with qualitative and quantitative approaches. Cost Drivers used in this study as a cost grouping are the number of inpatient days, the number of inpatients, and floor area. The results of inpatient service calculation based on the activity based costing system at the Hospital obtained a difference for the VIP class of IDR 459,646.68 and a difference for the class I of IDR 213,252.30 where the rate set by the Hospital was higher than it should be (over value). While the difference for class II is IDR 169.50 and the difference for class III is IDR 74,088.22 where the rate set by the hospital is lower than it should be (under value).</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Analysis of The Development Cashless Transaction on The Need for Money Paper Based 2021-03-04T03:28:28+00:00 Agung Joni Saputra Ibnu Harris <p><em><span style="font-weight: 400;">This study discusses the Analysis of Cashless Development of Cash Needs. This study aims to see the extent of the readiness of the people in Batam for the use of non-cash transactions (debit / credit cards, emoney, etc.), as well as see whether the community is ready to no longer use paper-based money. This research method is qualitative (primary) or by distributing questionnaires with a total of 400 respondents in Batam and some data from information obtained from news and Bank Indonesia. The results of this study are people in Batam are still not ready yet to no longer use paper money due to internet facility factors that have not reached every region, not to mention because people are accustomed to using paper money, and public knowledge is still minimal in the use of non-cash transactions. The people of Batam prefer to reduce the production of paper based money by Bank Indonesia but do not eliminate the paper-based money because not all regions or transactions can use non-cash transaction facilities.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Leverage and Executive Pay-Performance of The Indonesian Family Firms 2021-03-04T03:37:32+00:00 Aang Kunaifi Ninditya Nareswari Byz Risyad <p><em><span style="font-weight: 400;">This study aims to investigate the impact of firm performance on executive compensation. This study also examines the moderating role of leverage on the firm performance and executive pay-performance relationship. Used data panel regression as a method, this study showed that firm performance had a positive impact on executive compensation. This paper also showed that leverage weakens the pay-performance relationship. These results indicate that creditors prefer to assess family firm performance based on the risk rather than accounting performance. Higher leverage illustrated a high risk. The firm with high risk indicated poor executive performance. As a result, compensation will be lower.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Polarization Conflicts and Stakeholders Interests in Tin Mining Industry Policies in Bangka Belitung Islands Province, Indonesia between 2000 and 2019 2021-03-04T03:47:11+00:00 Darol Arkum Shulby Yozar Ariadhy Bambang Ari Satria <p><em><span style="font-weight: 400;">Bangka Belitung Islands Province is the second largest tin producer that has been widely known in the international market. It has been exploited since the 18th century. In the New Order era, tin mining was exploited by two large companies, namely PT. Timah, Indonesia Tbk and PT. Koba Tin, Malaysia. The purpose of this study was to analyze the polarization of conflicts and stakeholders interests in tin mining policies in Bangka Belitung Islands Province between 2000 and 2019. This study used a qualitative approach with phenomenological analysis techniques. Data collection was carried out by conducting interviews with key informants, Focus Group Discussion, with 30 supervisors, in-depth interviews, and documentation. This study concluded that the polarization of various interest groups in tin mining policies is related to how the stakeholders in the policy reacted to the direct and indirect impact of certain policies to their values ??and interests. The implication of this research is that the central government must consider the stakeholders relationship interests in formulating mining policies and implementation.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Analysis and Implementation of Psak 71 (Ifrs 9): Financial Instruments at PT X for The Year 2019 2021-03-04T04:39:46+00:00 Veren Hermawan Indra Pratama <p><em><span style="font-weight: 400;">PSAK 71 was issued by the Indonesian Accounting Standard Board (DSAK-IAI), as an adaptation of IFRS 9: Financial Instruments to replace the old accounting for financial instruments standard, PSAK 55 (IAS 39). The new accounting standard is implemented in Indonesia effective from January 2020. “PT X” is a private company in Indonesia that runs in the heavy equipment industry and was chosen to be the research subject. This research is conducted to identify the financial impacts arised from PSAK 71 (IFRS 9) implementation towards Statement of Financial Position, Income Statement and Statement of Cash Flow of PT X in 2019 compared to the previous accounting standard PSAK 55 (IAS 39).</span></em></p> <p><em><span style="font-weight: 400;">The result of this research shows that there is no significant impact towards PT X financial statements, specifically its Statement of Financial Position, Income Statement and Statement of Cash Flow.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Effect of Capital Structure on Firms’ Profitability: a Case Study of Indonesian Firms 2021-03-09T08:17:06+00:00 Neneng Djuaeriah Bella Joy Winarta <p><em><span style="font-weight: 400;">The purpose of this research is to seek the impact of capital structure towards firms‘ profitability on Indonesian firms listed in LQ45 using panel data of five consecutive years (2013 to 2017). The data obtained are from audited financial statements of 24 constantly listed in LQ45 . This study used the linear regression to analyze the connection between total debt to represent capital structure and firms‘ profitability of Return on Assets. This study includes growth opportunity, firm size, tangibility, liquidity and non-debt tax shield as controlled variables. The research resulted in a significant positive relationship between firms‘ profitability&nbsp; and capital structure. Only liquidity provides a negative significant impact on profitability. In addition to that growth opportunity and size have insignificant&nbsp; negative influence, while tangibility and non debt tax shields have insignificant positive influence toward profitability. </span></em></p> 2021-03-09T00:00:00+00:00 Copyright (c) 2021 The Effect of Environmental Accounting on The Increase in Firm Value 2021-03-09T08:31:05+00:00 Bahtiar Effendi <p><em><span style="font-weight: 400;">This study aims to analyze the factors of environmental accounting which consist of material inputs, non-product output, compliance aspects, transportation aspects, other aspects, supplier assessment, and environmental complaints mechanisms to increase firm value. The sample in this study was 71 respondents from companies in Banten which were determined based on the purposive sampling method. Then the data were analyzed using multiple linear regression methods. The results showed that environmental accounting which is proxied by non-product output, other aspects, and environmental complaints mechanisms have a significant positive effect on increasing firm value. Furthermore, it was found that there was a significant negative effect between material input and supplier assessment on the increase in firm value. Also, it was found that the compliance aspect had a positive and insignificant effect on the increase in firm value and the transportation aspect had a negative and insignificant effect on the increase in firm value. Finally, the results of this study found that environmental accounting simultaneously has a significant effect on firm value.</span></em></p> 2021-03-09T00:00:00+00:00 Copyright (c) 2021 The Effect of Working Capital Financing to the Corporate Performance and the Impact of Financial Constraints in Indonesia Manufacturing Industry 2021-03-04T04:26:31+00:00 Hansel Winardi Yosman Bustaman <p><em><span style="font-weight: 400;">The aim of this research is to gain empirical evidence about the effect of Working Capital Financing to the Corporate Performance of the firms in Jakarta Composite Index (JCI) during the years 2010 – 2018 directly and under the impact of the moderator variable. The moderator variable used Financial Constraints. The Corporate Performance as the dependent variable was calculated by using Return on Assets (ROA) and Tobin’s Q (Q), the Working Capital Financing was calculated by using certain WCF formula, while the Financial Constraints was calculated by using dummy variable that involve some criterias which comprise Firm Size, Cash Flow, and Interest Coverage Ratio. The object of the study is the firms available in JCI in 9 consecutive years and then according to certain aspects. The number of samples should have reliable and qualified financial reports from year 2010 to 2018. Eventually, according to the data analysis and hypothesis testing, this research represented the following results : Working Capital Financing has no significant effect to the Corporate Performance, Working Capital Financing has no significant effect to the Corporate Performance under the Impact of Financial Constraints, Firm Size, Firm Leverage and Firm Growth has significant effect to the Corporate Performance, then Current Ratio has no significant effect to the Corporate Performance.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Analyzing the Influence of Dimensions of Customer Based Airline Brand Equity Toward Brand Trust. Case Study of Customer of Citilink 2021-03-04T04:46:16+00:00 Nathaniel Engelbert Chandra Esa Theodore Mbouw <p><em><span style="font-weight: 400;">Indonesia's airline industry has rapidly grown from the past 10 years for both full-service carriers and low-cost carriers. Customers are faced by lots of LCC airlines; these airlines brand performance being independently surveyed by Frontier Research three times a year and awarded with “Top Brand Award”. Therefore, the purpose of this research is to determine the factor that influences Citilink Indonesia brand trust in order to increase their position in Top Brand Award. The model used in this study incorporated Flight Service Quality, Brand Affect, Self-Congruence, Brand Awareness and Brand Association compatibility into Customer-Based Airline Brand Equity as a determinant of Brand Trust. The findings revealed that Flight Service Quality had a significant influence followed by Brand Awareness and Brand Association. However, neither Brand Affect nor Self-Congruence was found to have an influence on Brand Trust. These findings provided implications for management and recommendations to step their Brand Trust.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Beauty Standard for New Normal: What Indonesian Beauty Advertising Tell Us? 2021-03-04T05:14:51+00:00 Dana Afriza <p><em><span style="font-weight: 400;">This paper aims to examine how beauty product brand advertisements adapt to new habits due to the Covid-19 pandemic. A brand list of 295 brands was compiled. The keyword "ad + 2020 + (brand name)" is used for the Google Images search engine. This study found that the majority of beauty advertisements in Indonesia did not respond to the Covid-19 pandemic at all. This research also found that beauty advertisements in Indonesia that responded to the Covid-19 pandemic did so in five ways, namely campaigning to fight the Covid-19 pandemic, providing discounts and free shipping, providing protection for consumers outside the home, campaigning for CSR, and further promoting the products.&nbsp; This research is limited to beauty product brands in Indonesia. Overall, this study provides a new picture of how beauty product advertisements were run in Indonesia during the Covid-19 era.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Factors Affecting University Selection During Pandemic : a Study on Indonesian High School Students 2021-03-04T05:21:43+00:00 Rocky Nagoya Innocentius Bernarto Ferdi Antonio <p><em><span style="font-weight: 400;">The purpose of this study is to find an important factor for high school students in selecting university. It is vital for university to have a significant amount of new students enrolled to ensure a strong financial capability for them. This research focuses on quality, reputation, spirituality value, economic and emotional value factors in relation with intention to enroll in university.&nbsp; The respondents are year 11 and 12 high school students from DKI and Banten Province. The sampling technique is convenience sampling due to a pandemic situation. Smart PLS is used to analyze the data. This study found that quality, spirituality value, reputation and emotional value has positive correlation on intention to enroll, whereas quality and economic have no positive correlation toward intention to enroll.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Mapping the Potential of the Domestic Tourist Market in Indonesia 2021-03-04T05:34:10+00:00 Addin Maulana <p><em><span style="font-weight: 400;">By modifying the quadrant model using secondary data related to the number of domestic tourist trips, GRDP per Capita, Trip Duration, and Average Spending per visit in each province in Indonesia. This research has succeeded in mapping 7 provinces which are categorized as high domestic tourist market categories, including DKI Jakarta, Riau Islands, East Kalimantan, North Kalimantan, Papua, West Papua, and Riau. And, 11 provinces with moderate potential categories, including Central Kalimantan, Gorontalo, Jambi, West Kalimantan, Maluku, North Maluku, East Nusa Tenggara, Central Sulawesi, Southeast Sulawesi, North Sulawesi, and South Sumatra. The Indonesian government needs to optimize these provinces because they are considered capable of providing added economic value to other provinces when traveling.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Relocating and Resizing Strategy for Shop House Area to Build Resiliency in Dealing with New Normal 2021-03-04T06:28:37+00:00 Anastasia Karin Felia Srinaga <p><em><span style="font-weight: 400;">Covid-19 pandemic has dramatically impacted performance and demand in the retail-shopping sub-sector. All trading activities have mostly gone into online activity to comply with safety measure protocols. In the long run, this situation will impact the tourism sector as certain areas rely on the role of shop houses as their economic driver. As the new normal requires people to be able to coexist with Covid-19, many retail-shopping areas should review their strategies and work patterns. One of them is applying relocating and resizing strategies to shop houses. Relocating and resizing the shop houses means to review the spaces, reconsider open and enclosed spaces, as well as create a flexible space that prioritizes vitality in order to increase space effectiveness that is safe for shop customers and shop-owners. This research is conducted in the Pasar Lama Tangerang area and the research method is done through field observation as well as literature studies. Through this research, the authors obtain certain criteria that meet relocating and resizing strategies to increase effectiveness and improve the shop-houses’ performance to build resilience in the tourism sector.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Strategies for Strengthening the Purun Handicraft Creative Industry in Banjarbaru City South Kalimantan 2021-03-04T07:43:57+00:00 Hesty Heryani Agung Cahyo Legowo Indra Prapto Nugroho <p><em><span style="font-weight: 400;">Some research and development results that have been funded, the largest portion is Technology Readiness Level of 3-5. Very few researchers entered in 6,7, or 8 levels. In effort to bridge the results of research and implementation in society, the technology transfer program needs a strategy to strengthen human resources in the creative industry, especially purun crafts. The application of the Analytic Network Process method in selecting strategies was based on weighting of each criterion and alternative. The results of analysis gave priority weights for product performance and market performance sub-criteria which affect the choice of strategy, namely motive and product type sub-criteria of 0.48715, while customer satisfaction was 0.42224. In the alternative cluster, there were two strategies that became the best priority, namely development of creative products of 0.44857 and strengthening of purun handicraft brands in the Galoeh Bandjar and Al-Firdaus groups of 0.28947. Strategies to strengthen human resources in terms of creative product development and brand strengthening were done through education, training, and coaching based on the principles of Competitive Advantage.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Effect of Service Quality on Customer Satisfaction and Trust in Using Tokopedia Services 2021-03-04T08:05:08+00:00 Yulita Fairina Susanti Devi Juliani <p><em><span style="font-weight: 400;">The development of internet users encourages a great potential for the creation of online shopping. Consumers have several factors considered in making online purchasing decisions through an electronic market. This is because one of the problems in online sales in Indonesia is the difficulty in building buyer trust. However, customer satisfaction level towards Tokopedia site is relatively low due to the high level of complaints, specifically the one that is provided by its customer service that is deemed to be very slow in responding the complaints.</span></em></p> <p><em><span style="font-weight: 400;">The aim of this study is to find out the effect of service quality on customer satisfaction, service quality on consumer trust, and customer satisfaction on consumer trust in utilizing Tokopedia services.</span></em></p> <p><em><span style="font-weight: 400;">This study used a quantitative approach with a casual type. The sample used was 100 users who use Tokopedia services. The analysis technique used in this study is Structural Equation Modeling (SEM) Partial Least Square (PLS), with the help of SmartPLS program. The results showed that Service quality has a positive effect on customer satisfaction, Service quality has a positive effect on trust, and customer satisfaction has a positive effect on trust.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Impact of Food Operational Control Cycle Towards Food Cost Management: a Comparison Study of 3 Branches of Korbeq Restaurant by Stevan Meatshop 2021-03-04T14:05:07+00:00 Jason Liuden Rano Abryanto <p><em><span style="font-weight: 400;">This research aims to investigate the impact of food operational control cycle towards restaurant food cost management in Korbeq restaurant by Stevan Meat Shop. In this research it will mainly focus on quantitative methods however to strengthen the study it will also be supported with qualitative methods and direct observation before the pandemic occurs. Furthermore, this study has come up with the conclusion that the food operational control cycle has an impact on food cost management. Based on results it shows that food operational control cycle contributes 41.9% on impacting food cost management on restaurant operations, and another 58.1% was caused by other factors that are not mentioned in this study. The dimensions of food operational control cycle also analyzed using descriptive study supported with qualitative data to determine which factors of food operational control cycle has the most impact. As a result, issuing and production are determined as the most impactful dimension. The other dimension of the food operational control cycle are menu planning, purchasing, receiving, storing, service. This research was analyzed through IBM SPSS ver 25.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Moderating Role of Data Privacy and Protection Security on Service Quality, Brand Equity, and Tariff Towards Firm Performance 2021-03-04T14:15:22+00:00 Radito Maulana Putra Mira Maulida Moch Riyadh Rizki <p><em><span style="font-weight: 400;">Indonesia had more than 200 million cyber-attacks. Due to its poor cybersecurity system, the country is subject to frequent attacks. As an illustration, in one week in January Indonesia experienced 1.35 million website attacks. The most recent major cyber-attacks in Indonesia happened during the ‘WannaCry’ ransomware attack in May 2017. 12 institutions in Indonesia were attacked, including plantation and manufacturing companies as well as universities. With 355 million telecom subscribers in total as of June 2019 (fourth-largest cellular market in the world) Indonesia still has extremely low awareness of the essentials of data privacy and protection security while few of the major telecom operators that offer prime data privacy and protection are a major distinguishing factor of service quality excellence. The Journal will have as main objective the evaluation of the Data Privacy and Security Protection of mobile telecommunications perceived by the clients towards its brand Equity and firm performance. The relationship and impact between data privacy and protection security as a moderating role with other 5 dependent variables were tested in different periods of telecom professionals and enthusiasts from different regions. This study applied quantitative analysis with data received from 215 high level telecom professionals from major operators and vendors who had extensive experience and knowledge within the Telecom Industry.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Value Chain of Gastronomic Tourism in Ubud, Bali 2021-03-04T14:47:21+00:00 Ismayanti Istanto Ina Djamhur <p><em><span style="font-weight: 400;">Abstract. Gastronomic tourism as one form of sustainable tourism has not yet developed in Indonesia. Gastronomic tourism is a bridge between the past and the future to preserve food culture. In 2019, Ubud Bali is chosen to become a world-class gastronomic destination complied with UNWTO standard. The research aims to identify the elements of gastronomic tourism and gastronomic value chains as tourist attractions in Ubud, Bali. Focused discussion,</span></em></p> <p><em><span style="font-weight: 400;">interviews and observations are used to compile data and information then, descriptively analyzed. Research results show that gastronomic elements that can be used as tourist attractions in Ubud include food tours, visits to food producers, home cooking activities and home dining experience, cooking classes in restaurants, and events in traditional cuisine. These elements are interconnected in the value chain of gastronomic tourism, from upstream to downstream, from planting food to promotion and commercialization. The activities of gastronomy tourism in Ubud involves many forms of tourism, such as: agricultural tourism, organic tourism, educational tourism, historical tourism, and food tourism (cooking class).</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Automation, Management Control System and Firm Performance – A Conceptual Framework 2021-03-05T04:09:39+00:00 Alfiandri Rozita Amiruddin <p><em><span style="font-weight: 400;">Technology evolves therefore, the organizations must keep pace with technological advancements to remain competitive and efficient by automating the system. By implementation of an automation system, work will be effectively and efficiently, reduce cost-effectively and improve the control system. Thus, automation is a formal control that provides rules and standardizations that should be complied with. Implementation of automation would reduce human participation, standardize labour and regulated behaviour in a predictable/programmatic environment. However, it does not necessarily work effectively in a dynamic and flexible environment especially in the manufacturing industry. Drawing on analysis in the field of human-machine interactions in the dynamic environment, management control systems (MCS) provide a nuanced balance between control of standardization and control of flexibility and lead to firm performance. Contingency theory confirms that the function and role of MCS vary according to the context within which firms operate including technology automation. Quantitative methods are used in the study, the data will be collected through the questionnaire. measurement of variables of the study develops from the literature. Unit analysis of the study is the manufacturing industry. The manager of the firm is the respondent of the study. Pre-test will be conducted to ensure the clarity of the questions, minimize error and increase the validity before actual questionnaires are distributed.</span></em></p> <p><em><span style="font-weight: 400;">&nbsp;</span></em></p> 2021-03-05T00:00:00+00:00 Copyright (c) 2021 Impact of Innovation & Certification To Sme Performance In F&B Sector 2021-03-05T06:08:40+00:00 Rakhmatyar Ridha Nila K. Hidayat <p><em><span style="font-weight: 400;">The government has planned the programme “UKM Naik Kelas” to increase the number of halal certification but the objective was not achieved by the poor performance of SME. The study aimed to test the effects of innovation and Halal certification on SME performance. The innovation is measured by five dimensions are design and atmosphere, food and beverages, technology application, responsible business and human resources. The Halal certification is measured by two dimensions: knowledge on Halal concept and practices on Halalan Tayyiba. The SME performance is measured by three dimensions are profitability, business growth, and customer satisfaction. The study is carried out in the context of restaurants and café industry by distributing questionnaires to 200 owners of SMEs. The multiple linear regressions are used of this study to test both partially and simultaneously effects. The results show that either partially or simultaneously there are significant and positive effects of innovation and Halal certification on SME performance. The benefits of innovation can affect an organization’s business processes, product performance, and human resources performance which can optimally encourage SME performance. Meanwhile the Halal certification can grow the level of consumer trusts towards the brand and then encourage them to increase customer satisfaction and loyalty.</span></em></p> 2021-03-05T00:00:00+00:00 Copyright (c) 2021 Optimization Hotel Staff in Uncertain Condition Using Integer Linear Programming 2021-03-05T13:22:54+00:00 Indri Hapsari <p><em><span style="font-weight: 400;">Nature and man-made disasters have a significant impact on the tourism sector, either immediately or in the long term, disrupting the sustainability of tourism. Even decent planning has been carried out on the basis of previous experience, there is still a new challenge to be met as an impact of reducing sales. One of the problems is the number of hotel workers who have to stay in the tourism crisis. The goal is to provide a defined planning so that hotel managers and staff can prepare for the fluctuation of hotel occupancy. Modelling the demand of hotel guests and the availability of hotel staff is based on the method of aggregate production planning with the optimization result of integer linear programming. The effect is the number of hotel workers for each time , taking into account no disappointment on the part of hotel guests and reducing the cost of recruitment and lay-off of hotel staff. Case study is taken from the hotel occupancy in Bali before and during the Covid-19 pandemic, to demonstrate how the model works to quantify the number of workers required.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Price Manipulation During the Indonesian Presidential Election of 2019: Does it Matter Toward Return, Volatility and Liquidity? 2021-03-05T13:26:57+00:00 Kris Ossy Novian Intan Nurul Awwaliyah Hadi Paramu <p><em><span style="font-weight: 400;">The main purpose of this research is to evaluate if stocks indicated political content during the 2019 Indonesia’s presidential election in the form of price manipulation. This study uses a quantitative method by employing an independent sample t-test to test the hypothesis. Sample formation is divided into two broad categories which are affiliated company stocks and non-affiliated company stocks. Data gathered in this study are return, volatility, and liquidity from March 23 to April 17, 2019. The results show that there is no evidence of price manipulation during the presidential election in those three variables including return (0.0870), volatility (0.5630) and liquidity (0.0800). The overall null hypothesis cannot be rejected since the t-statistics is smaller than the t-table (2.0243). However, there is an indicative of the stock price decrease which occurred during a period of observation from the 2019 presidential election. Although the price manipulation is not evidence during the election, yet strengthening the stock market regulation is necessary in order to improve investor’s confidence to invest in Indonesia in particular during political events.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 Technology Acceptance Model (TAM) Approach in the Financial Services Platform for Msme Sector 2021-03-05T13:37:32+00:00 Y. Johny Natu Prihanto <p><em><span style="font-weight: 400;">This report aims to explore the determinants of Indonesia's financial service industry. Trust element is the qualitative component of financial technology implementation. According to the Technology Adoption Model ( TAM), action is determined by the decision to use a given device, which in turn is determined by the expected utility and ease of usage of the method. Study models and questionnaires were planned and administered to 175 small and medium business owners in Bogor, West Java, Indonesia. A Structural Equation Model (SEM) study was used. Results found that the dimensions of vector confidence (benevolence, honesty, reputation, problem-solving orientation) have a major impact on the decision to use financial technology explicitly and indirectly by perceived utility, perceived user-friendliness, and financial technology attitude. The managerial consequences of this study are that Indonesia's financial services industry leaders should recognize the impact of technology adoption actions not only by improving perceived user-friendliness and utility, but also by fostering honesty, reputation, benevolence, and problem-solving orientation.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Effect of Behavioral Factors in Investor’s Investment Decision 2021-03-05T13:42:38+00:00 Samuel Noah Margaretha Tiur Pasuria Lingga <p><em><span style="font-weight: 400;">Behavioral finance theories are based on psychology, it is an attempt to understand how emotions and cognitive errors influence individual investor’s behaviors. This study investigated the role of behavioral finance towards investor psychology during their investment decision-making at the Indonesian Stock Exchange.</span></em></p> <p><em><span style="font-weight: 400;">To collect the data needed, a descriptive survey design was chosen. The questionnaires designed have both open-ended and closed-ended questions which use 5-point Likert measurements. Cronbach's Alpha Test was used to test the internal consistency and reliability. Factor analysis and descriptive analysis was used to analyze the data.</span></em></p> <p><em><span style="font-weight: 400;">The study established that behavioral factors such as availability bias, overconfidence, loss aversion, mental accounting and market factors affected the decisions of the investors operating at the IDX. However, herding behavior shows moderately low results within the investors of IDX.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Impact of Constitutional Court Ruled On The 2019 Presidential Election Toward Indonesian Stock Market 2021-03-06T04:27:27+00:00 Aditya Putra Dewantara Intan Nurul Awwaliyah Marmono Singgih <p><em><span style="font-weight: 400;">The main purpose of this study is to examine the efficiency of the Indonesian capital market as a result of The Impact of Constitutional Court Ruled On The 2019 Presidential Election Toward Indonesian Stock Market. This study uses the event study method with a research period of 7 days before and 7 days after the Constitutional Court ruled on the 2019 presidential election. The data normality test shows that the data is not normally distributed then the research hypothesis uses a non-parametric test, the Wilcoxon Paired Sample test. By using the abnormal return as a variable, the results of the study show that there is no significant difference in the average abnormal return both before and after the Constitutional Courts ruled on the 2019 presidential election lawsuit.</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 The Impact of User Generated Content (Online Review) Towards The Intention to Purchase on E-commerce In Jakarta. Case Study Of Tokopedia. 2021-03-06T04:36:24+00:00 Prisca Ivana Robert La Are <p><em><span style="font-weight: 400;">The existence of the internet has taken over most of the traditional ways to do things. The Internet as well provides convenience towards all industries. For example, the emergence of e-commerce Tokopedia 10 years ago makes purchasing and selling goods easier and evenly. Goods are able to be sent all over the world in just one click. However, due to the online market, goods are not able to be touched and observed. User Generated Contents or can be called as online reviews play an important role in customers purchase decisions. Previous experience shared online helps potential customers to predict and have a view over the product. The model used in this study to measure the variable of UGC is Perceived Credibility and Perceived Usefulness as determinants of the Intention to Purchase on E-Commerce Tokopedia. The results found that Perceived Credibility had a significant influence towards the intention to purchase as well as the Perceived Usefulness. From this finding, it provides the recommendation for both management and future research..&nbsp;</span></em></p> <p><em><span style="font-weight: 400;">&nbsp;</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 The Role of Joint Liability in Lowering The Risk of Farmer and Agriculture Crowdfunding (A case study of one agriculture crowdfunding in Indonesia) 2021-03-06T04:50:06+00:00 Putu Yani Pratiwi Ika Yanuarti Wim Prihanto <p><em><span style="font-weight: 400;">Agriculture crowdfunding is a source of alternative financing for farmers. The crowdfunding platform does not ask collateral from the farmer, hence they apply group lending with joint liability to lower the default risk. The purpose of this paper is to understand how joint liability group lending can lower the risk of both farmers and agriculture crowdfunding. A deductive qualitative research design with case study approach is used in this paper. A series of in depth interviews were conducted with one agriculture crowdfunding and two farmers groups. Data analysis is done by using pattern matching techniques. The findings of this paper are joint liability can lower the default risk of crowdfunding platform because the farmers groups are self selected and all member have strong relationship (peer selection), the leader of the farmers group plays an important role of monitoring the member activities (peer monitoring) and he may apply social sanction to the defaulting member (peer pressure). From the farmer’s side, joint liability can lower the price risk. This can be done because crowdfunding platforms apply group lending, so it can get a high volume of commodities from the farmer. This enables crowdfunding platforms to build B2B contracts with buyer companies and give fixed buying prices to farmers upon contract.&nbsp;</span></em></p> <p><em><span style="font-weight: 400;">&nbsp;</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 Analysis of Factors Affecting the Green Purchase Intention of Electric Motorcycle: Case Study of Selis 2021-03-06T11:39:21+00:00 Devin Pathavi Mochammad Riyadh Rizky Adam Yosman Bustaman <p><em><span style="font-weight: 400;">Although Selis brand under PT.JUARA BIKE has been the pioneer of electric bicycle in Indonesia since 2011, the brand still has lack of demand on the electric motorcycle. The objective of this research is to analyze the factors affecting the green purchase intention of electric motorcycle. Some logical frameworks of this research are Subjective Norms, Aesthetic Value, Green Value, Perceived Price, and Perceived Quality. By using an online survey, a total of 300 respondents from people live in Jabodetabek region were collected. The findings showed that subjective norms, aesthetic value, green value, Perceived Price, and perceived quality influenced green purchase intention positively. The findings also revealed that green value, perceived quality and aesthetic value made the largest contribution in influencing green purchase intention among consumers. On the other hand, Perceived Price and subjective norms had a lesser significant impact on consumer intention to purchase green products.</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 Comparison Study of Indonesian Third-Culture Individuals and Non-Third Culture Individuals in Regards to Communication Accommodation in Intercultural Business 2021-03-06T12:10:48+00:00 Tarisa Karlina Marentek Sharon Schumacher <p><em><span style="font-weight: 400;">Third Culture Individuals (TCI) are people who spent a significant amount of time outside their passport country during their developmental years. Due to their exposure to different cultures, they are inclined and have the ability to adjust their communication and behaviour accordingly. Communication Accommodation focuses on Convergence and Divergence, the communication strategies when individuals adapt to each other’s communication language and behaviour. Convergence occurs when individuals adjust their communication to be more similar to their communication partner. Conversely, Divergence is when individuals accentuate differences. The aim of this study is to compare communication Convergence and Divergence levels of Indonesian TCI and non-TCI by adopting a pre-existing scale measuring four dimensions (Approximation, Interpretability, Discourse Management and Interpersonal Control). Data was gathered through an online survey with 140 respondents who are Indonesian TCI and non-TCI. Results show that even though both groups are convergent, TCI are more convergent and accommodating..</span></em></p> <p><em><span style="font-weight: 400;">Communication Accommodation Theory, Convergence and Divergence, Intercultural Communication, Cultural Identity, Intercultural Business Communication, TCK, Third Culture Kids, Third Culture Individuals</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 Correlations between Campaign Message and Exposure, and Behavioral Change: The Case of Cinema 21‘s #PadaTempatnya Public Relations Campaign 2021-03-06T12:20:54+00:00 Muhammad Jordan Valentino Rickardo Deborah N. Simorangkir <p><em><span style="font-weight: 400;">Cinema 21 created #PadaTempatnya campaign to change people's lifestyles to be more concerned with cleanliness, especially in the cinema after watching a movie. The purpose of this study was to find out if there is a correlation between the #Padatempatnya campaign message and exposure and audience behavioral change to dispose of trash in its place. A survey of 115 young adults ages 20 to 24 years old was conducted. A Spearman Correlation Test found that there was a significant moderate positive correlation between campaign exposure, and significant strong positive correlation between campaign messages and behavioral change to dispose of trash in its place. Data was also analyzed using the perspective of the AIDA model. Findings showed that this campaign was most effective in the Attention stage.</span></em></p> <p><em><span style="font-weight: 400;">&nbsp;</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 Determinant of Continuance Usage Intention of Mobile Payment Application Using Extended Tam Model 2021-03-06T12:43:05+00:00 Glenward Prasetyo Alomau Jeanne Ellyawati <p><em><span style="font-weight: 400;">The purpose of this study is to examine factors that influence on continuance usage intention (CUI) of OVO mobile payment applications in Indonesia. This study uses the concept of the Technology Acceptance Model (TAM) that has been further developed to examine the factors that influence on CUI, namely perceived usefulness (PU), perceived ease of use (PEOU), perceived credibility (PC), social influence (SI), and customer awareness (CA). Some 241 mobile payment application user was recruited as respondents. Data were collected using a cross-sectional survey design with a structured questionnaire via a Google form. SmartPLS is used to verify hypotheses. The study results showed that all observed variables influence positively on CUI of mobile payment application. The study found that the service provider needs to maintain and monitor the functions of PU, PEOU, PC, SI, and CA so that mobile payment application will always be attractive to users to continue using mobile payment application.</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 Conspicuous Compassion, Social Media and Identity: a Case Study of @dr.tirta Instagram Account during the Covid-19 Pandemic 2021-03-06T14:47:16+00:00 Athalea Kwee Ezmieralda Melissa <p><em><span style="font-weight: 400;">Social media allow individuals to construct ideal online identities and one of the new ways to do this is by showing conspicuous compassion, or the flaunting of good behaviors to others. Drawing on the antecedents of conspicuous compassion, which are Need for Uniqueness (NFU) and Attention to Social Comparison Information (ATSCI), this research investigates how conspicuous compassion is portrayed by an Indonesian influencer, dr. Tirta Mandira Hudhi, in his Instagram posts. This study employs a textual analysis through the prism of semiotics to interpret the images and captions of the Instagram account @dr.tirta from 23 to 30 March 2020. The results show that @dr.tirta portrays conspicuous compassion through his social interactions, involvement in fighting the coronavirus, unique style, and his knowledge in the medical field. Results also indicate that @dr.tirta is highly susceptible to his followers, thus intentionally adjusts his image to meet their expectations.</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 The Effect of Celebrity Endorsement on Purchase Intention of Adidas Products Mediated by Customer’s Attitude Toward Brand 2021-03-06T14:58:49+00:00 Dewi Wuisan Ishmael Lamisi Kananda Muhammad Adha Saputra Muhammad Rakha Dinata <p><em><span style="font-weight: 400;">This study aims to determine the effect of celebrity endorsment on purchase intention of Adidas which mediates customer attitude towards brand. Big companies currently use celebrity to be able to market their products, one of which is a sportwear company, namely Adidas, which uses Kanye West as a celebrity endorser to be able to market their products. Companies are expected to pay attention to or see celebrity from several variables, namely celebrity trustworthiness, celebrity expertise, celebrity attractiveness, celebrity similarity, celebrity liking, celebrity familiarity and celebrity match-up congruence with the brand / product. This study uses individual primary data collection methods using a questionnaire. Researchers took respondents who live in the Tangerang and Jakarta areas. Respondents in this study were 150 respondents. This study uses data processing using Partial Least Square - Structural Equation Modeling (PLS-SEM) and is processed using SmartPLS software. The results showed that the celebrity endorsement variable had a positive and significant effect on the response from prospective Adidas customers, so that customers would do Purchase Intention mediated by customer attitude toward the brand.</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 Discernible Impact of Fashion‘s Online Shopping With Mobile - Augmented Reality (AR) Application on the Consumer‘s Perspective in Indonesia 2021-03-06T16:26:22+00:00 Daniel Ilham Deborah Simorangkir <p><em><span style="font-weight: 400;">To see the impact of Augmented Reality (AR) technology in fashion’s online shopping on the consumer’s perspective in Indonesia, a quantitative survey was distributed online to Indonesia young generation which born between 1981 and 2000. Non-probability sampling was conducted in order to collect primary data by making use of convenience sampling. A total amount of 147 valid responses were collected which were analyzed by correlation, linear regression and multivariate analyses. The variables related to acceptance and behavior through Augmented Reality technology (TAM: perceived ease of use, perceived usefulness, perceived enjoyment; DTPB: perceived self-efficacy) were found to be significantly related to the perspective of purchase intention, continuance intention and referral intention by the Indonesia young generation. Augmented reality can be used as a tool to enhance the consumers’ perception of the offered product in the Indonesia young generation. Therefore, this study can recommend online retailers to introduce an augmented reality strategy in order to raise Indonesia young generation purchase-, continuance-, referral intention of shopping goods and therewith increase the sales numbers.</span></em></p> 2021-03-06T00:00:00+00:00 Copyright (c) 2021 The Effect of Non-cash Transactions on The Money Supply Indonesia (2009:Q1 – 2019:Q2) 2021-03-07T04:57:55+00:00 Eka Ulina Rogatianus Maryatmo <p><em><span style="font-weight: 400;">This study explores and investigates the impacts of the volume of non-cash transactions through automated teller machine cards (atm), credit cards, and electronic money to money supply in Indonesia from 2009 quarter one to 2019 quarter two. This study uses secondary data obtained from Bank Indonesia. The analysis tool uses multiple linear regression. Secondary data used is quarterly data on money supply and the volume of transactions of atm debit cards, credit cards, and electronic transactions.&nbsp; The results showed that the volume of credit card and electronic money transactions positively and significantly determine the money supply. The money supply is more elastic in response to the change in the volume of the credit card transaction.&nbsp;</span></em></p> 2021-03-07T00:00:00+00:00 Copyright (c) 2021 Estimation of the Relationship Between Learning Styles Inventory and Online Learning During the Pandemic 2021-03-07T05:12:00+00:00 Rano Agustino Santhi Pertiwi <p><em><span style="font-weight: 400;">The learning model during the Covid-19 pandemic underwent a change in the teaching process. Where the changes are seen in the learning process, where face-to-face in the classroom turns into virtual online learning. This study will measure the extent of the relationship between student grades and their learning styles during the pandemic. The data that will be used are data from the questionnaire results of the Computer Faculty students from the University in Jakarta. This questionnaire was conducted on August 30, 2020. After the questionnaire dataset was fulfilled, it was integrated with student scores for those who took the questionnaire. To determine the learning style using David Kolb's Learning Style Inventory. While the statistical test uses Anova One Way and Post hoc. The results of data analysis will produce the learning style of each student. The results of data analysis will also recommend four roles for the teaching style of the teacher using the Kolb Educator Role Profile (KERP).</span></em></p> 2021-03-07T00:00:00+00:00 Copyright (c) 2021 Web-Based Integrated Scheduling System at Universitas Multimedia Nusantara 2021-03-07T05:44:33+00:00 Astri Forturia J. Johny Natu Prihanto P.M. Winarno <p><em><span style="font-weight: 400;">The digital transformation strategy is carried out on scheduling at the Multimedia Nusantara University (UMN) campus in order to shorten work time and achieve space utilization rates in each semester considering the growth in the number of UMN students and the number of classes in each academic year. Various courses have their own requirements in preparing schedules that must be met so that learning outcomes can be realized. This transformation is carried out by changing the work that was previously done manually by creating a web-based integrated scheduling system for all parties involved.</span></em></p> <p><em><span style="font-weight: 400;">This transformation uses a Digital Maturity Model framework which has 5 dimensions including Customer, Strategy, Technology, Operations, and Culture. The current state for each dimension ranges from 3.17 to 3.73. Based on the results of the interview, it is hoped that it can reach level 4. The gap between the current state and the future state will be minimized by the system built in this transformation project.</span></em></p> 2021-03-07T00:00:00+00:00 Copyright (c) 2021 Puf-trng for a Secure Industry 4.0 2021-03-07T06:00:59+00:00 Eka Harsono Chong Ming Tang <p><em><span style="font-weight: 400;">Modern technology such as IoT has made a significant change in the industry. By enabling communication between smart machines, the automation process would be more dynamic and adaptive. It will enable the machines to perform necessary tasks based on real data received from the other hardware. Additionally, the data recorded in the machines will further help the engineer to easily check the problem and the information needed for future development. However, unsecured data exchanges will compromise the data and the security of the devices. Popular security measures such as encryption and decryption are commonly used to solve the information exchange. However it is possible to further improve the performance for both encryption and decryption process by implementing a TRNG (True Random Number Generator). TRNG requires a strong entropy such as the proposed Physical Unclonable Function (PUF) which produces a response based on the physical variations of device parameters during the fabrication process.</span></em></p> 2021-03-07T00:00:00+00:00 Copyright (c) 2021 Analysis of Implementation and Cloud Based ERP Implementation (Case Study of PT. Hologram Indonesia Kreatif) 2021-03-07T06:17:37+00:00 Kartika Bangun Y. Budi Susanto Friska Natalia <p><em><span style="font-weight: 400;">The development of increasingly sophisticated technology enables companies to take advantage of these technologies to compete by increasing the efficiency and effectiveness of the company. One technology that can improve this is ERP, which now consists of on premise and cloud based. One company that uses cloud based ERP named Apptivo, is PT. Hologram Indonesia Kreatif, where they aim to improve the performance of the sales marketing department, as well as finance. However, in its implementation, there are several obstacles. Using qualitative methods namely study cases and data collection with in-depth interviews, the authors found that there are three factors that play a role in these constraints, namely characteristics of individuals, characteristics of organizations and, characteristics of technology. In order to maximize the use of Apptivo, it can be suggested for companies that PT. Hologram Indonesia Kreatif can conduct training both in terms of business process or technical. In addition, companies can do roleplaying to familiarize users with Apptivo, as well as create a user guide or a kind of manual, for old or new users to read.</span></em></p> 2021-03-07T00:00:00+00:00 Copyright (c) 2021 The Determinants of Entrepreneurial Intention among Generation Z during Covid-19 Pandemic: Evidence from Indonesia 2021-03-08T02:56:11+00:00 Dety Nurfadilah Lintang Tiara Raynaldo Kharismananda <p><em><span style="font-weight: 400;">Generation Z, known as people who grow with technology, have a preference for starting their own business which is estimated to be different than other generations during the covid-19 pandemic. Understanding their behavior becomes very important because they will become the next generation that drives the economic sector. This study aimed to investigate the key determinants of entrepreneurial intention among generation Z during the Covid-19 pandemic. 225 data were collected through online tools and analyzed using partial least square – structural equation modeling. The finding indicates that entrepreneurial intention among generation Z is positively correlated and influenced by family’s entrepreneurial tradition, profit orientation, and personality traits. This study used the family's entrepreneurial tradition and profit orientation as new variables which have received little attention to determine the entrepreneurial intention. The phenomenon of covid-19aa will bring new contributions to the field of management and entrepreneurship.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 The Impact of Innovation Capability on Product Innovation Performance (Case Study of Manufacturing Industry in Indonesia) 2021-03-08T04:37:59+00:00 Agatha Hintama Mira Maulida Yosman Bustaman <p><em><span style="font-weight: 400;">Manufacturing industry contributes the highest to Indonesian’s GDP, but it continues to slide from 2015-2018 due to low number of new products and low diversification products. Thus, this study focuses on the capability in enhancing product innovation performance. Capabilities relate to RBV (resource-based view) of a firm. It explains how firms renew their competencies in order to adapt to the changing environment. In analysing the relation between innovation capability and product innovation performance, this study also considers the role of R&amp;D performance. Many studies mentioned that innovation capability impacts R&amp;D performance and product innovation performance. But there is still limited study that explores innovation capability as a moderating role towards R&amp;D performance and product innovation performance. This study uses Structural Equation Method (SEM) which consist of 100 respondents of senior management in the manufacturing industry in Indonesia. Our study shows that innovation capability enhances product innovation performance better through R&amp;D performance; rather than direct relation. But innovation capability has no moderating role towards the relation of R&amp;D performance and product innovation performance.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Implementation of Digital Marketing at Printing Company to Increase Customer Acquisition and Customer Retention (Case Study: Citra Kreasindo Mandiri Company) 2021-03-08T04:43:54+00:00 Clairine Irawan Budi Susanto Rismi Juliadi <p><em><span style="font-weight: 400;">In facing the global change and technology, PT Citra Kreasindo Mandiri company needs to make a change in the form of the application of technology within the company. The data was collected qualitatively by conducting interviews with business people involved, it’s the business owners and employees of PT Citra Kreasindo Mandiri so that data was obtained about current business conditions in terms of strategy, technology, customers, organization and culture and operations. Business priority is in the marketing section which is the sub-dimension of the strategy dimension. From this condition, one of the strategies that can be done is to implement digital marketing at the company PT Citra Kreasindo Mandiri The application of digital marketing is carried out to increase the customer acquisition rate and customer retention rate. The analysis technique is performed by comparing the company's business capabilities with the company's gap analysis. The results given from the application of digital marketing are that companies have the ability to be able to carry out digital transformation and the application will have a positive influence on the customer acquisition rate, customer retention rate and also company revenue.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Role of Dynamic Capability and Customer Relationship Management: a Case Study of Fintech Lending Platforms in Indonesia 2021-03-08T04:50:14+00:00 Fortune Nabhel harmony Soebowo Musa <p><em><span style="font-weight: 400;">The key point for this study is to understand the role of dynamic capability in managing customer relationships for improved business performance. Of utmost interest to this research, the study proposes and tests a model that assumes that dynamic capability has a positive relationship towards customer relationship management; in order to develop organizational agility which has a positive relationship towards firm performance. Upon confirming our hypotheses, our findings offer a clearer picture of the aspects to which the sustainability of a customer relationship management system depends on different organizational capabilities. Hence, dynamic capability can be seen as a catalyst for customer relationship management and business management overall. CRM helps develop agility within an organization and agility strengthens an organization to adapt quickly to its customers ' needs, optimize the operational processes of the organization and establish external relations which influences the firm’s performance.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Analyzing Factors Influencing Supply Chain Management Practices in Medical Device Industry Indonesia 2021-03-08T06:10:32+00:00 Timotius W. Jefferson Antonius Siahaan <p><em><span style="font-weight: 400;">Amidst rapid advancement of technologies; rapid changes of market demands &amp; uncertainties and many competitors in industry, Supply Chain Management has emerged as a leading strategic management tool to create efficiency and effectiveness with the aims to increase organization performance to survive in the market. This study focuses on several organizational capability factors such as Knowledge Management, Organization Agility, and Innovation Capability in relationship with Supply Chain Management Practices. This study uses Structural Equation Modelling (SEM) based on Partial Least Square (PLS) Technique involving 93 respondents whose activities involve supply chain practices in the medical device firms operating in Indonesia. The result of this empirical study shows that those 3 capabilities have significant influence towards the practice of Supply Chain Management. </span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Strategic Marketing for Indonesia Local Game Company To Increase Product Attractiveness 2021-03-08T13:28:17+00:00 Prayogo Dwiharyono Nila Hidayat Yosman Bustaman <p><em><span style="font-weight: 400;">The current games industry growth in Indonesia is quite good and is growing rapidly to date. The value of the game industry in Indonesia already reached 800 million USD or around Rp.11 Trillion based on the survey in 2017. However, even though the growth of the games industry is high, most of the market is still untapped by local game companies. Because of that, the local game companies in Indonesia need to develop a strategy to get more market share in the local game market. This research aims to measure the influence of the 4P marketing mix in the Indonesia games market, and formulate a suitable strategy to increase the product attractiveness based on the Indonesia game market characteristic. The variable for this research is the 4P marketing mix combined into a marketing strategy and product attractiveness. The research is done through qualitative interview method, and quantitative method through survey to 75 respondents with SPSS as the data analysis tool for the results. The study finds that the marketing strategy has low influence on the product attractiveness variable, also, between the 4P marketing mix, the promotion has the highest relation to the product attractiveness compared to price, place/position, or product.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Creation Capacity and Dispersion Capacity the Role of Opportunity to Learn in Knowledge Creation Performance 2021-03-08T13:36:56+00:00 Ratih Pratiwi Dasmadi Windi NR Wardhani Yulekhah Ariyanti <p><em><span style="font-weight: 400;">This article aimed to investigate the opportunity to learn into the capacity of creation (team orientation and learning) and the capacity of dissemination (memory and system orientation). The capacity of creation and dispersion can each increase practice and exploitation in the creation of knowledge. We use survey questionnaires to collect data from 145 members of IKAPI in Central Java. In this research, creation capacity and dispersion capacity are expected to increase knowledge creation performance. Providing opportunities for learning that is expected to be able to increase the creation capacity and dispersion capacity and potentially affect the increase in knowledge creation performance. This article provides information on the importance of providing opportunities to learn in developing and managing creation capacity and dispersion capacity that support the practice of exploration and exploitation and develop knowledge creation performance. In improving organizational competence it is important to provide learning opportunities as large as human resources so that they are able to provide accessibility to the exchange and creation of knowledge. </span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Important Entrepreneurial Characteristics to Survive in the Covid-19 Pandemic Era (Case Study on Alumni Business Administration Program of Atma Jaya Catholic University of Indonesia) 2021-03-08T13:50:46+00:00 Ati Cahayani Aristo Surya Gunawan <p><em><span style="font-weight: 400;">This Covid-19 pandemic era not only caused problems in the health sector but also in the economic sector. Indonesia's neighbouring country, has entered a recession. We have not yet entered a recession, but it seems unavoidable. One important thing that is expected to support national economic resilience from recession is entrepreneurs, especially the MSMEs entrepreneurs. This study will analyze the essential characteristics possessed by six alumni of the Business Administration Program, Atma Jaya Catholic University of Indonesia, who are MSMEs entrepreneurs. The main concept used in this study is the entrepreneurial characteristics from Longenecker and Hornaday. The research method used is qualitative with descriptive data analysis techniques. Researchers used convenience technique sampling and used the first data source by interviewing informant and secondary data sources about informant business activity. The conclusion from this research is that the six informants have the entrepreneurial characteristics from Longenecker.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 The Role of Local Governments in Increasing the Human Development Index as a Barometer in Achieving SDGs in Boalemo District 2021-03-08T13:55:02+00:00 Heldy Vanni Alam Mahludin H. Baruwadi <p><em><span style="font-weight: 400;">This study aims to: 1) determine the trend of the Human Development Index in Boalemo District and 2) describe the role of local governments in increasing the Human Development Index as a barometer in achieving SDGs. The research method used was a survey with secondary data obtained through various supporting documents available at the Statistics Indonesia and related Service Apparatus Organizations in time series and cross-sections. Data were then processed using descriptive analysis. The results showed that: 1) The Human Development Index in Boalemo District tends to increase from year to year and 2) Local government plays a vital role in developing human resources through education and health, which is implemented starting from the process of planning, organizing, implementing, to evaluating the program. Besides, the government's role is manifested in a commitment to support sustainable budgeting to increase the HDI SDGs optimally.&nbsp;</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Investigating Factors Impelling the innovation performance: A perspective from Internal Corporate New Business Venturing on Manufacturing Industry 2021-03-08T13:58:39+00:00 Prio Utomo Florentina Kurniasari <p><em><span style="font-weight: 400;">Today’s businesses must innovate to survive in record time to keep up with constant technology advancements and continual customer demand. And organization initially attempts to develop innovation from the inside by leveraging their employees. This study provides insight on effects that influence the entrepreneurial attitude toward the innovation performance in the context of searching for new business through internal corporate new business venturing programs. There are 71 participants of an internal business venture program in manufacturing company responded in regard to their intrapreneur attitude and Corporate Entrepreneurship Climate toward their innovation performance.&nbsp; This model analyzed using Structural Equation Model – Partial Least Square (SEM-PLS) with the result that only internal locus of control and market orientation are two attitudes that significantly relates to innovation performance, and these attitudes are compelled by management support and organization boundary.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Entrepreneurial Intention And The Moderating Role Of Gender Evidence From Ipmi International Business School In Jakarta 2021-03-08T14:03:44+00:00 Yoel Christopher Chen Firdaus Basbeth <p><em><span style="font-weight: 400;">Despite having the highest contribution to Indonesia GDP, the ratio of an entrepreneur to total population is only 1,7% compared to our neighbor countries Women entrepreneurs make up the majority of the founders of medium-small and enterprises, and there is a clear gap between the younger (under 35) and older generations (over 35). The study aims to investigate the intention to become an entrepreneur in the young generation in higher education and to analyze the re of gender in the relationship between entrepreneurial intention and personal attitude, subjective norms, and perceived behavioral control. This study develops a framework cross-sectional time frame in IPMI International Business School. The result demonstrates that the mean value of entrepreneurial intention was high, and there is a positive and significant effect between perceived behavioral control, personal attitude, and entrepreneurial intention. Surprisingly the subjective norms did not have a positive significant impact on entrepreneurial intention. The result indicates that students’ intention is high and gender moderated the relationships between entrepreneurial intention and persona attitude, and subjective norms, however, there is no significant effect between subjective norms and entrepreneurial intention This study fills a gap in the entrepreneurship body of knowledge by providing evidence gender moderates the relationship between personal attitude and entrepreneurial intention and between perceived behavioral control and entrepreneurial intention. This study is an empirical study that uses a SmartPLS3 with data taken from the survey of 74 students in IPMI Business School in Jakarta. The study suggests that students in universities have high intention to become an entrepreneur, and the school can gain the highest entrepreneurial intention by introducing the innovative method in teaching entrepreneurship, especially to women. </span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Marketing Budgeting, Marketing Activities, and Distributor Loyalty: the Mediating Effect of Brand Equity 2021-03-08T14:09:05+00:00 Gregorius Wahyu Kurniawan Firdaus Basbeth Assoc Prof. Dr. Leonnard Ong, SE, M. Comm <p><em><span style="font-weight: 400;">In reaching their customers, the producer of fast-moving consumer goods (Keller, 1993) use distributors' channels to reach their end-user. Despite having a strong brand globally, with 9.04 bio USD of brand value (2020), the company experienced steady growth with higher marketing budget spending from 2017 to 2019. The trend of operating incomes has not improved. The effect of brand equity on loyalty in the B2B segment has not been conclusive.&nbsp; The study aims to find out the level of distributor loyalty, the effect of marketing activity, marketing budgeting, and brand equity on distributor loyalty. The research strategy was a survey, conducted with a quantitative method, with 65 distributors as respondents. The data was analyzed with a descriptive statistic and hypotheses were tested using SmartPLS3. The result has shown that the level of distributor loyalty was good, there was a positive significant effect of marketing activity on loyalty, a positive significant effect of marketing activity on brand equity, and a positive significant effect of brand equity to distributor loyalty. However, there was no effect of marketing budgeting to brand equity. The study gave a contribution to the industrial market segment or B2B marketer, for them to be able to invest marketing activity spending into the right marketing activity mix, suited to the market condition to achieve a better return of investment. Building brand equity in the industrial market segment is as important as consumer market. However, marketers shall be able to differentiate the approach, since the brand equity measures for the industrial market segment are different as compared to the consumer market.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 The Effect of Millennial Transformational Leadership on IT Capability, Organizational Agility and Organizational Performance in the Pandemic Era: an Empirical Evidence of Fishery Startups in Indonesia 2021-03-08T14:24:13+00:00 Albert Surya Wanasida Innocentius Bernarto Niko Sudibjo <p><em><span style="font-weight: 400;">This study aims to understand: Does millennial transformational leadership influence organizational performance, organizational agility and IT capability? Does IT capability influence organizational agility? Does organizational agility influence organizational performance? The population of this study included selected fishery startups in Indonesia based on the data released by the Ministry of Marine Affairs and Fisheries of Republic of Indonesia and Digital Fishery Network. This study used the statistical method of PLS-SEM to analyze the data. The findings show that there is a positive relationship between millennial transformational leadership and organizational agility, millennial transformational leadership and IT capability, IT capability and organizational agility, and organizational agility and organizational performance. Future researches are suggested to examine the effects of several mediating variables in the proposed model.&nbsp;</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Crafting Strategic Maneuverability to Boost Business Performance 2021-03-08T14:30:14+00:00 Hermas Kornelius Innocentius Bernarto Anton Wachidin Widjaja <p><em><span style="font-weight: 400;">Few studies regarding strategic maneuverability are found in strategic management literature, and there were merely theoretical concepts with no empirical evidence to support the concepts. This study is an attempt to explore the concept and relationship between strategic maneuverability and company performance. The study uses a quantitative research method with respondents of 53 service companies in the oil and gas industry in Indonesia.&nbsp; The study's result supports that strategic maneuverability, with dimensions of organizational agility, flexibility, and responsiveness, has positive and significant effects on the company's performance in terms of financial, customer, internal process, and learning &amp; growth. This study contributes to the literature in strategic management in general and the Theory of Maneuvers, particularly in two respects. First, it aims to operationalize and develop measures of strategic maneuverability. Second, to examine the relationship between strategic maneuverability and firm performance and providing empirical evidence.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 How to Improve The Quality of Accounting Information Systems from Organizational Perspective (Empirical Evidence from Banking Sector in Bandung – Indonesia) 2021-03-08T14:36:06+00:00 Elza Fransisca Yenni Carolina Rapina <p><em><span style="font-weight: 400;">Organizational structure and organizational commitment are the elements in the organization as well as the factors that support success in the application of AIS. Indonesian company phenomenon reveals that the Quality of AIS hasn't been properly applied in Indonesian banks. The aim of the research is to (1) study the impact of organizational structure and organizational commitment on the Quality of Accounting Information System (2) to look at the impact of the Quality of AIS on the quality of accounting information. This examination makes use of a survey methodology. Information gathering on this exam used questionnaires on 62 banking staff in Indonesia. The info that has been collected is processed utilizing SEM PLS. The outcomes of this examination is organizational structure and organizational commitment have an impact on the quality of accounting information and the quality of the AIS has a positive effect on the quality of accounting information.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 The Analysis of Construction Supply Chain Management Failure 2021-03-08T14:44:26+00:00 Amir Anwar Yenni Carolina <p><em><span style="font-weight: 400;">A multisite construction project is a construction project characterized by the number of construction sites that are managed simultaneously in regional, national and even global coverage. In its implementation and completion, a multisite construction project has field problems with high complexity. This problem is generally caused by the distribution of work locations, relatively short execution times, weather, and access. One of the failure factors in multisite construction is suspected to be the result of the improper and unplanned implementation of SCM (supply chain management). This study aims to provide input to parties involved in multisite CSCM (supply chain management) construction regarding the importance of compiling a correct, precise and effective SCM in multisite construction. Data collection was carried out into three stages, namely literature study, interview and observation. Data from interviews and field observations are interpreted and processed in the NVivo12 application. Based on data processing, it is known that the factors that cause poor multisite CSCM from internal companies are corporate culture, availability of human resources, construction management, while external factors are factors of service users, the involvement of subcontractors, availability of reliable suppliers and work environment. These findings provide a reference for practitioners who use SCM in construction. Based on these findings, practitioners can pay attention to various factors that cause failure in implementing CSCM.</span></em></p> 2021-03-08T00:00:00+00:00 Copyright (c) 2021 Understanding the Factors Influencing the Participation of the Warehouse Receipt System Program for Pepper Farmers. 2021-03-04T14:33:13+00:00 R Ferry Bakti Atmaja Yosefin <p><em><span style="font-weight: 400;">The Warehouse Receipt System is a government program aimed at improving the welfare of small farmers, enabling them to postpone the sale of their goods to be stored in government warehouses and sold at a more profitable price. In practice, it shows the low level of farmer participation. This research is a qualitative study, trying to describe the causes of the problem through door-to-door interviews and questionnaires to pepper farmers. The results showed that several reasons that influenced and prevented pepper farmers from participating in the WRS program included the amount of pepper production produced by small-scale farmers, the lack of confidence of farmers in the program due to the absence of a pilot program, storage costs in warehouses were considered burdensome, farmers' reluctance to deal with bank loans due to complicated procedures and emotional feelings of local residents.</span></em></p> 2021-03-04T00:00:00+00:00 Copyright (c) 2021 The Influence of Smart Tourism Technology (STT) on Intention to Visit in Talaud Island Regency 2021-06-29T09:11:59+00:00 Deborah Naomi Tampoli Florentina Kurniasari Johny Natu Prihanto <p><em><span style="font-weight: 400;">Technological sophistication provides a lot of ease of access information, including tourism information. Usually, before makes a travel itinerary, tourists often look for more information before making a decision. The objective of this research is to find out the effect of smart tourism technology application into the intention to visit in Talaud Island Regency through trustworthiness. This research has six hypotheses and is measured quantitatively by distributing questionnaires to 130 respondents. All the data collection is further analyzed with a structural equation modeling method. The results of this research found that information quality, source credibility¸ and accessibility are positive influences. On the contrary, interactivity and personalization do not significantly affect trustworthiness. In addition, trustworthy people have a positive effect on their intention to visit. The finding of this research also indicates that information which was received by the tourist would increase their confidence and encourage them to stay.</span></em></p> 2021-06-29T00:00:00+00:00 Copyright (c) 2021 Determinants of Effectiveness Repayment Apps at P2P Lending Platform During Covid 19 Pandemic in Indonesia 2021-06-29T09:43:41+00:00 Florentina Kurniasari Prio Utomo <p><em><span style="font-weight: 400;">The advance of technology development today brings an innovation in the financial industries all across the world, including in Indonesia. The financial technology continues to emerge from the sector of payment, investment and loans online or as we are familiar with the term P2P Lending platform. But, the growth of this business had a challenge when the Covid-19 Pandemic hit the country in the early 2020. The P2P lending platform experienced the first highest default rate due the difficulties of the SME’s as its major customers’ in repaying their loans. The objective of this research is to analyze the determinants of effectiveness repayment application on P2P platform in Indonesia. There were 133 respondents who were borrowers of the P2P lending platform was used as a sample. The data collection was further processed statistically using Structural Equation Method (SEM). The study showed that the repayment decision had significantly influenced perceived usefulness, perceived ease of use, perceived risk and information quality. Information quality itself had the highest influenced among others.</span></em></p> 2021-06-29T00:00:00+00:00 Copyright (c) 2021